
Please allow me to introduce myself,
I'm a designer with style and grace,
My work’s been crafted with care and flair,
Impactful visuals in every space.
With type so sharp, both bold and clear,
Layouts precise, no room for fear,
Geometry's my guiding hand,
Colors chosen, perfectly planned.
Pleased to meet you,
What drives my art is the mind of a man.
It’s a riddle, I know it well,
But through my design, a story I tell.
overview
Specialize in simple yet impactful and aesthetic graphic design projects for both print and digital mediums. Analytical, detail-oriented, and highly proficient in problem-solving, with a proven ability to manage multiple projects.
I consistently embrace the latest technological methods, including leading industry software, equipment, and AI. Through detailed and well-thought-out prompts, I deliver high-quality graphics, images, and photos for various design projects.
I poses a very deep vision and understanding of the Hispanic culture both in the United States and South America. I am bilingual in Spanish at an advanced level.
capabilities
+ Rigorous in all creative phases, from planning and conceptualization to execution.
+ Expertise in manipulating quality low-res images/graphics files for the web, and high-res files for print in CMYK, RGB, Pantone format.
+ Comprehensive understanding of the pre-press file preparation for both digital and traditional print processes.
+ Mastery of Adobe Creative Suite, particularly Illustrator, Photoshop, InDesign, Dimension, Acrobat, XD, and Adobe Express.
+ Solid knowledge of Apple iWork Keynote, Pages, and iCloud. Also the macOS, Apple hardware and equipment support. Advanced proficiency in Google Workspace, Sketch, Figma, Dropbox, Canva, Slack, AI, and Microsoft Powerpoint.
+ As a Design AI Prompt Specialist, by using Artificial Intelligence and crafting precise prompts, I have achieved valuable assets that seamlessly integrate into my designs, maintaining consistency in textures, color palettes, and overall style.
+ Advanced proficiency in web design with no-code web design tools, such as Wix web design tools, Bubble, Squarespace, Shopify, and Wordpress.
+ Experienced in marketing project management and remote collaboration delivering solutions across different human cultures. Bilingual, fluent in Spanish enhancing communication across diverse audiences.
works
works
logo design
logo design
With a natural gift and a highly attuned eye for visual storytelling, I interpret and distill brand identities into logos that are simple yet impactful. Each step —from initial brainstorming to the final vector file— is guided by a deep understanding of form, balance, and symbolism. The logos I design are the result of a meticulous creative process, one that goes beyond mere aesthetics to capture the essence of a brand in a single compelling mark. This process begins with an exploration of shapes, lines, and color, always with a focus on creating something that feels inevitable and timeless.
A logo is small and big, it carries the weight of a brand's story, a focal point that must resonate with both clarity and depth. Each project involves a cycle of refinement: assessing line weight, adjusting typography, and aligning each element so that it reflects both the brand’s core and my commitment to excellence. The result is more than a logo; it's a piece of art that lives and breathes the brand, a powerful visual signature that stands confidently on any stage.
print design
CLICK ON ANY COVER IMAGE ABOVE TO SEE CATALOGS CONTENT
CLICK ON ANY IMAGE ABOVE TO SEE MORE DETAILS
As I have mentioned before these work samples above reflect the commitment to excellence over the years. The selection showcases my expertise from conceptualization and development to final production.The creative process involved crafting unique visual concepts tailored to the client's objectives, applying advanced color theory for visual appeal, selecting typography that complemented the overall aesthetic, and developing layouts to enhance readability and visual communication flow, includes covers, ads, formats, effects, and more. I also designed striking graphics relevant to the content, retouched and corrected photos to meet high standards, and led photoshoots to capture images aligning with the design and identity. I handled multiple stages of detailed revision to ensure everything was perfect before proceeding to the pre-press stage. Also, I meticulously prepared digital files for print, selected appropriate paper and materials, oversaw proof final approvals, and supervised the final production.
This portfolio is currently undergoing some construction but it will be fully completed soon.
Louis Blanco, Graphic Designer, UI Designer, DPM, no-code Wix Web Designer - United States, 2024.